How Venn works

New account executives take 6.2 months to reach full productivity, and only 48% reach quota, according to The Bridge Group's 2026 research across 158 B2B companies. Salesforce's State of Sales research says sales-rep turnover averages 35% a year, and it takes 15 months for a new rep to become a top performer — the time to sell like an experienced AE. Sales capacity is slow and expensive to build. Channel and alliance teams feel that while they support those enterprise AEs. Mapping and signal still sit in overlap-only tools, spreadsheets, manual mapping, or calls, emails, and texts. AWS says cloud partnerships increase win rates by 27% versus traditional sales channels. That figure is a third-party benchmark, not a Venn result and not one forecast. Venn is alliance-aware out of the box and helps channel / alliances teams find the strongest partner path into each target account and prepare the introduction the enterprise AE can use. Venn does not just show partner overlap. It tells you the next partner action, not an overlap map.

Today — funding, exec hires, hiring surges, M&A, and tech-stack moves across your Ideal Client Profile, ranked by propensity.

Warm Paths — ranked partner intros and discovered bridges to every target account. Partner participation is optional; PartnerTap already does CSV, so the difference is the ranked path plus the drafted intro.

Ask Venn — a conversational layer over the account graph for newly hired account executives and partner managers.

Campaigns — sequences with reply-pause logic tied to a real signal or warm path.

BVA — pipeline impact leadership can read: meetings, dollars influenced, cycle acceleration.

Built for two motions that often run together: newly hired account executives (AEs) and sales leadership who need a daily path into accounts, and channel / alliances / partner-program teams who run the partner motion. Crossbeam itself now markets Partnerships and GTM Teams (including MCP) because account executives and partnership teams share one motion. Many teams run both.

14-day trial — no credit card required. Then Pro at $100 per user per month. There is no complimentary plan after the trial.

Start your 14-day trial (no credit card required; then Pro at $100/user/month).